↳ Research
The Coway Booth of 2021 DDP Design Fair was inspired by the identity of NOBLE Air Cleaner, which was designed with premium architecture design. We emphasized the philosophy of Coway by using the products of Coway as architectural element.
↳ Design
The hanging sculpture Water Drop was located at the center of the booth, symbolizing the technology and future of Coway. Left side of the booth stood Wonderwall, the kinetic object that was inspired by the head of NOBLE Air Cleaner, rotating as the time flies. At the right side of the booth stands the Iconic Space, standing for the innovative vision of Coway, and Citadel designed with the architectural design language of NOBLE.
